Graphic Design Standards Standard Business Cards

Only individuals who are employed or have an official title or connection with the Johns Hopkins can use stationery and business cards. Johns Hopkins letterhead and business cards may not be used by contractors or vendors, casual employees, unless deemed necessary by their department head for their work at Johns Hopkins.

Johns Hopkins letterhead and business cards may only be used in connection with official Johns Hopkins activities.  

Business cards should follow the layout shown here. The position of the brandmark, personalization block and address block should remain consistent on all business cards.

Size: 3-1/2" x 2"
Color: Brandmark prints JHM Blue (PMS 288) and JHM Gold (PMS 7406). The address block prints JHM Blue. This is a 2/0 print job with no bleed.
Brandmark Size: 1-3/8"
Typography: Address information - 7.5/8.5 pt. Gill Sans Regular. Entity Name, Department Name if needed, is typeset in Gill Sans Bold.
Paper: Strathmore Writing, Bright White, Wove finish, 80 lb. Cover
Printing: Offset Lithography

Ordering JHM Stationery Items:

Stationery items play an important role in communicating a consistent image. Proper use of the corporate identity elements and adherence to these guidelines will ensure consistency among all administrative units, hospitals, services and convey the desired Johns Hopkins Medicine visual identification. Our professional corporate identification system is one of most important everyday marketing tool. The design, ink, paper all enhanced our image as it's all important to maintain consistency with stationery items as this demonstrates our professionalism.

These sites can be accessed through the Johns Hopkins emarketplace or you can set a user name and password by click on "not a registered user click here."

Professional Press:

If you should have any problems or questions call 410.521.2679, then press 3 for the Johns Hopkins line.

WebbMason's MarketingBenchTM is an online stationery and marketing resource tool for ordering business cards and letterhead. WebbMason online tool are available through a link on the splash page in the E-Marketplace.

Here is the link to our online ordering site:

Please feel free to contact your dedicated WebbMason account team, Don Yeakle or Jessica Wingeart with any questions.

Jeffery Press Inc. For ordering business cards, letterhead and envelops. Please feel free to contact Eric Levenson, or call 410-922-5333 or 800-553-5050 | FAX 443-426-0141