Use of Name Message from Paul B. Rothman, M.D.
Johns Hopkins Medicine stands for excellence and integrity in research, teaching and clinical care. Every use of our name and brand marks conveys an association with Johns Hopkins Medicine and potentially affects the institution's reputation. Some uses are appropriate and desirable; others are potentially damaging and must be avoided. Correct and consistent use of our name and brand mark is an effective shorthand way to capture the essence of Johns Hopkins and reflect the shared missions of our organizations. This Web site contains important guidelines and tools for protecting and enhancing the Johns Hopkins Medicine name.
Paul B. Rothman, M.D.
Dean of the Medical Faculty
CEO, Johns Hopkins Medicine